Communication and Research for Management

ISBN Number : 978-93-5024-978-9

Student Price : Rs.320

Student Dollar Price : 13$

Book Edition : Second

Year of Publication : 2017

No. Of Pages : 404

Book Weight :414

About The Book

Globalisation of Business has brought with it an information technology revolution. Communication has now become the crux of business management. Today`s manager is not the one who is just contented with the traditional forms of communication. He has actually become a human thermostat involved in the heat of the dynamics of communication revolution. Accordingly this book has undergone considerable revision for accommodating the recent trends in communication

The strategic management process which is the concern of every global manager of today has a vital component in it for analytical process, research has attained wider dimensions in a global business.

Necessary updating has, therefore, been done in the second part of this book in view of the emerging trends in the business environment. Thus this book Communication and Research for Management has now come out with appropriate changes taking into account the valuable suggestions and critical comments of my esteemed readers.

 

Book Content of Communication and Research for Management
PART I : MANAGERIAL COMMUNICATION
  1. Managerial Communication
  2. Fundamentals of Communication
  3. Oral Communication: Some Issues
  4. Some Important Oral Forms of Communication
  5. Written Communication
  6. Managerial Communication
    (Some Additional Highlights)
  7. Mass Communication
  8. Public Speaking

PART II : MANAGERIAL RESEARCH
  1. Managerial Research
  2. Research for Decision − Makers
  3. Research in Managerial Functions
  4. Functional Executives and Research
  5. Research Design: A Managerial Approach
  6. The Process Research
  7. Process Research: Further Highlights
  8. Hypothesis
  9. Survey and Sampling
  10. Classification and Tabulation
  11. Presentation of Data
  12. Scaling Techniques
  13. Report Writing
  14. Conclusion
    Bibliography

About The Author

Prof. V.P. Michael is a prolific writer in management. His most popular books include over a dozen of widely acclaimed titles in management. He had a brilliant academic career with extensive research, consultancy, professional experience and post-graduate teaching experience in management; and has formidable academic qualifications (three doctoral degrees, three master’s degrees, two fellowships and a number of other qualification including MBA and Ph.D. in Management).   

A management and HRD consultant of considerable repute, Dr. Michael is a sought after trainer and faculty for management education, who is a well-known authority in the subject.   

 A Fellow of the British Institute of Management, London, Prof. Michel has membership of a number of professional bodies. Many of his research papers and professional articles appeared in reputed professional journal

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