International Business

Student Price : Rs.110

Student Dollar Price : 5$

Book Edition : First

Year of Publication : 2009

No. Of Pages : 176

About The Book

Liberalization has offered a lot of opportunities for enterprises to expand their businesses beyond the boundaries of their home country. This has prompted many corporate to look at new markets to expand their businesses. Special knowledge and expertise is required to manage this new opportunity of included this subject in the curriculum at under graduate level. Mumbai university has proactively added this subject for B.Com. degree in Banking and Insurance. Not many books are available addressing the need of the students in this subject. Therefore, this book is written keeping the syllabus of the above degree course in mind.

The book has thirteen chapters covering each of the topics of the syllabus. the book is written in most lucid way for easy understanding of the student community. References are given at the end of each chapter so that students and teachers can refer higher level books, in case of need. Questions are given at the end of each chapter to enable the students to prepare for the examination.

The purpose of this book is to meet the academic requirements of undergraduate students of Mumbai Universtiy, pursuing their B.Com degree in Banking and Insurance.

Book Content of International Business


    1. Introduction of International Business
    2. International Business in 21st Century
    3. Foreign Direct Investment
    4. Legal Aspects of International Business
    5. Economic Intergration
    6. International Strategy
    7. Internatonal Marketing
    8. Transational Corporations
    9. International Human Resources Management
    10. International Financial Markets
    11. Exports Finance and Risk Management
    12. International Business Environment in India
    13. Balance of Payment, Role of IMF and World Bank
    University Board Papers



About The Author

Prof. Shailashree Haridas -

MA.(Eco), MBA,

MIT School of Business, Pune.


Dr. K. Govinda Bhat, Ph.D. is a seasoned banker with 36 years of experience in different facets of banking. The Author is familiar to undergraduate students in Commerce and Management through his books on Management and Banking. Mr. Bhat was the Principal of the Staff Training College of a nationalized bank for about 6 years. He holds Master Degree in Science, Economics and Management in addition to Doctoral Degree in Banking. He has published eight books through this publisher, all of them are reference books for undergraduate or postgraduate courses in different universities. All his books are well received by the students and teachers. The Author has taught the subject for 2 years in different colleges in Mumbai.

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