Semester Economics

ISBN Number : 978-93-5024-036-6

Student Price : Rs.140

Student Dollar Price : 6$

Book Edition : Seventh

Year of Publication : 2010

No. Of Pages : 168

Book Weight :0

About The Book

This book is written to provide basic knowledge about the application of economic laws to business processes. Besides, the title covers the syllabus content of commerce and business studies of various universities including the semester syllabus of B.Com, which is introduced from the academic year 2004-05. This is written in a simple style and new dimensions of learning such as skill development and learning exercises are given.

Book Content of Semester Economics

PART A
UNIT I INTRODUCTION
Chapter 1 Business Economics - Overview

UNIT II CONSUMER BEHAVIOUR
Chapter 2 Consumer Sovereignty
Chapter 3 Consumer Behaviour - I [Cardinal Approach (Utility Analysis)]
Chapter 4 Consumer Behaviour - II Ordinal Utility Approach (Indifference Curve Analysis)
Chapter 5 Consumer`s Surplus

UNIT III DEMAND ANALYSIS
Chapter 6 Demand Analysis
Chapter 7 Elasticity of Demand

UNIT IV DEMAND FORECASTING
Chapter 8 Demand Forecasting

UNIT V PRODUCTION ANALYSIS
Chapter 9 Production Analysis - I [Production Function]
Chapter 10 Production Analysis - II [Economies and Diseconomies of Scale]

UNIT VI SUPPLY & COST ANALYSIS
Chapter 11 Supply Analysis
Chapter 12 Cost Analysis
Chapter 13 Revenue Analysis

PART - B
Skill Development
Previous Year Question Papers

About The Author

Prof. H.R. Appannaiah is an erudite scholar and a prolific writer. He has promoted educational institutions and has a teaching experience of over 50 years, serving in the capacity of professor, principal and the director of postgraduate center. He has widely travelled abroad and has presented many research papers in national and international conferences. He has authored over 90 titles on Commerce and Management subjects, catering to the needs of graduate and postgraduate studies in Commerce and Management. He is a member of Federation of Chambers of Commerce and Industry in Karnataka and has served as Chairman of Business Education Committee, besides being the member of International Trade Committee, IT Committee and Tourism Committee. He has founded Federation of Teachers` Councils of Commerce and Management in Karnataka to revamp business education. As a Founder President, he has contributed to give a new turn to business education in Karnataka. At the instance of the Federation, Government of Karnataka appointed a high-powered committee to restructure business education in Karnataka for which he was appointed as a member. He has won many laurels for his contribution to business education.

Dr. P.N. Reddy Ph.D. Director, K.K.E.C.S. Institute of , Management, Bangalore, Former Dean & Chairman, Department of P.G. Studies in Commerce andManagement, Bangalore university.

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