Business Environment (Mumbai Univ)

ISBN Number : 978-93-5202-006-5

Student Price : Rs.140

Student Dollar Price : 6$

Book Edition : First

Year of Publication : 2016

No. Of Pages : 148

About The Book

It gives us immense pleasure to put forth a thoroughly revised book on "Business Environment." The book would be of great help to undergraduate students, newly recruited managers and small businessmen. The book has been written in simple and lucid language to enable to understand the complex issues in business environment with special reference to the Indian Economy.

 

Contents :

1. Introduction to business Environment
2. Components of Business Environment
3. Political and Legal Environment
4. Economic Environment
5. Social and Cultural Environment
6. Technology and Competitive Environment
7. International Environment – GATT/WTO
8. Globalization, MNCs and FDI
9. Caselets on Studies in Business Environment

About The Author

Dr. Khushpat S. Jain -

Associate Professor,

Ph.D. (Banking), MBA (Human Resource Management),

M.Com. (Banking and Finance), M.A. (Economic and Political Science), NET, SET.

Apexa V. Jain -

M.Com. (Business Management), M.B.A.

(Human Resource Management), M.Phil.

Book Reviews

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