Radio and Television (Mumbai Univ)

ISBN Number : 978-93-5262-403-4

Student Price : Rs.85

Student Dollar Price : 3$

Book Edition : First

Year of Publication : 2017

No. Of Pages : 124

About The Book

Radio and Television are the positive most inseparable mediums of the evolution of any society. Media is the mirror of society’s demand, culture, political scenario, history, and emotions, adaptations and good and bad times. This book will give an insight into the two most powerful mediums to both advertising and journalism students.


Contents -

1. Introduction
2. Introduction to Sound for Both TV and Radio
3. Introduction to Visuals
4. Introduction to Radio Formats
5. Introduction to Television Programming
6. Different Roles
7. Other Requirements
8. Broadcast Production
9. Current and Future Trends of Radio and Television

About The Author

Prof. Survi Agarwal -

MBA (Marketing), M.Com. (Mgmt),

Diploma in PR & Advertising, BMS Topper,

Academician, Trainer and Counsellor.

BMM Course Coordinator,

Chetana College, Bandra (East).

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