We have immense pleasure in placing our book on Business Commumication - II for Semester II written according to the Revised Syllabus of the University of Mumbai (2016-17), in the hands of dynamic teachers and enthusiastic learners of F.Y. B.Com.
The book prepares the learners for the accelearated pace of business communication by clearly connecting every aspect to the workplace. It is humble effort to initiate the learners into the threshold of facing interviews, written communication in the form of letters, reports, and news releases along with drafting of notice, agenda and resolutions.
In business, numerous situations may arise everyday, necessitating writing and this book is a modest attempt to make the learners / readers aware of the more common topics and guide them to write meaningful correspondence in simple english, in the respective situations.
Unit I - Group Communication
3. Committees and Conferences
4. Public Relations
Unit II - Business Correspondence
5. Trade Letters
Unit III - Language and Writing Skills
6. Reports and Business Proposals
8. Tutorial Activities
Model Question Paper