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`We have enormous fulfillment in presenting the first edition “Entrepreneurship and Innovation” written for students of UG courses. The related matters are written in a simple and easily understandable language with sufficient support from real business information.
We consider this book is useful for understanding purposes through students as well as professionals. The book lays down the framework defining concept of entrepreneurship and entrepreneur, overview of innovation, new ideas and opportunities, business plan and sources of finance. The book presents the material with clarity and conciseness to enable students to read and study with diagram. Review question at the end of units should be useful for both students and teachers.
1. Overview of Entrepreneurship 2. Overview of Innovation 3. New Venture Creation
Koturu Balaji –
Head, Department of Computer Science,
Silicon City College, Bengaluru.
Prabha V. -
MCA, PGDCA, (Ph.D)
Head and Asst. Prof., Department of Computer Science,
Karnataka College of Management and Science, Bengaluru.
G.Sudarsana Reddy K. Aswathappa
Pawan V. Jhabak
Dr. K. Govinda Bhat
Dr. A.M. Sarma
Praveen Tayal Dr. D.C. Tayal
Mrs. Nandini Jagannarayan Dr. P.G. Gopalakrishnan
Narendra T. Katre Rajendra T. Katre
Dr. Dora Thompson Dr. Pratibha Mahato
Dr. Vijay N. Charde Mr. Dharmvir A. Chouhan
Dr. Rajkumar S. Bhonde Mr. Ashish S. Gadwe