Business Strategy (AP Univ)

ISBN Number : 978-93-5273-732-1

Student Price : Rs.198

Student Dollar Price : 8$

Book Edition : First

Year of Publication : 2018

No. Of Pages : 200

Book Weight :262

About The Book

We have great pleasure in presenting the book "Business Strategy" written for student of UG courses. The subject matter is written in a simple and easily understandable language by considering Indian business perspectives.


Contents -

Unit 1 - Introduction to Business Strategy
Unit 2 - Strategic Analysis
Unit 3 - Strategy Formulation
Unit 4 - Strategic Planning and Implementation
Unit 5 - Strategic Management Process

About The Author

Dr. YVVSSS Vara Prasad -

Chairperson PG Programs,

GITAM Institute of Management,

GITAM University.

Niha Asif -, NET

Asst. Prof., Depatment of Commerce,

Teachers Academy Group of Institutions, Bengaluru.

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