I consider this book as a useful contribution to the management students, as this covers the syllabus completely and explains the concepts in simple, lucid language.
– Prof. D.M. Marathe
Sydenham Institute of Management Studies
This book makes difficult strategic management concepts very easy to understand, and connects very well with the students. Well done.
– Prof. Shailesh Kale
This book demonstrates how strategy, strategic management principles and practices are important for all management concepts and adding value to the business. Case studies are the highlight of this book. All the best.
– Prof. Anant Amdekar
This book on strategic management fills the gap between industry and academics. Such a book has been long awaited by the students. I thank the authors for such magnificent work.
– Dr. Ajay Chaubal
Chetna Institute of Management