The rapid changes in telecommunication and communication technologies witnessed in the Internet and World Wide Web paved way for new range of business applications, processes and structure. E-Commerce is essential for existing business organizations and for the new entrants. The fast growth in technological field had made the world a better and fast moving place. Especially, with an online population of 500 million in 2017, India has one of the fastest growing internet populations in the world. Technology isn't just changing the way consumers shop; it's opening up new channels and giving e-commerce stores new ways to reach customers. Implementations of new technologies have brought convenience, ease of use, personalization, process simplification, and the high level of comfort to the customers. In the recent technological developments, E-Commerce is only the domain which has seen significant changes in a short span of time.
Being on the right edge in using the right technology is definitely an advantage for the students. In this book, a keen attempt has been made to equip the students with in-depth knowledge of E-Commerce and underlying technology. The topics Protocols, Digital Signatures, Cryptography, E-Marketing and Virtual Reality are explained in a detailed manner. Every unit is concluded with multiple choice questions and fill in the blanks to make the book more student-friendly. Apart from theoretical explanation, the lab exercises from Front Page Editor are explained with necessary screenshots.
This book is written as per newly introduced CBCS pattern to meet the requirements of Commerce students, studying Bachelor of Commerce (B.Com.) under various universities in Telangana state. This book can also be used as handbook for the students studying E-Commerce in various streams.
2. Framework of E-Commerce
3. Consumer-oriented E-Commerce Applications
4. Electronic Data Interchange
5. E-Marketing Techniques
Lab Work (Practicals)