Agribusiness Management for Competitive Examination

ISBN Number : 978-93-5367-717-6

Student Price : Rs.575

Student Dollar Price : 23$

Book Edition : First

Year of Publication : 2019

No. Of Pages : 444

Book Weight :578

About The Book

Agribusiness Management is vital for an investor to capitalise on the overall appreciation of the asset, which helps for the transformation of Indian agriculture towards 'Agribusiness'. As part of this transformation process, many government and private educational institutions are offering specialisation programme in 'Agribusiness Management' as undergraduate, post graduate and doctoral programmes. There are a number of business management text books available to the readers which only cover limited part of agribusiness. As it is a niche subject, comprehensive books for examination are sparingly available for the aspiring students. The candidates appearing for competitive exams in agribusiness need an authentic and appropriate book to strengthen their confidence. Therefore this book will meet the Competitive Examination needs of Agribusiness Management and Business Management students.

The motive for writing this book is to provide a standard book on agribusiness that holistically includes all the subjects through a competitive examination perspective. The book has been written in a systematic manner and readers are suggested to follow the chapter wise learning approach for maximum benefit from the book. The book includes 10 chapters which cover the subject areas of General Management, Marketing Management, Financial Management, Human Resources Management, Organisational Behaviour, Operations Management, Logistics Management, Supply Chain Management, Entrepreneurship Development, International Trade and Export, Managerial Economics and Statistics. The approach of the chapter first starts with multiple choice questions, which will improve the reader's confidence and finally ends with test papers.

What makes this book unique is the fact that it blends together agriculture and business management. Considering the scope, coverage and style of the book, it will cater to the needs of ASRB-NET, UGC-NET, ICAR-JRF, SRF, Examinations of State Agricultural Universities and for anybody with an interest for competitive examinations in business management such as Grade A and Grade B examination of NABARD, RBI and Agricultural Officers of State Government Departments. For better learning approach, the readers are advised to perform the chapter wise objective type questions and then test the knowledge through test papers at end of every chapter.

 

Contents -

1. General Management
2. Marketing
3. Finance
4. Human Resources Management
5. Organisational Behaviour
6. Operations Management, Logistics Management and Supply Chain Management
7. Entrepreneurship Development
8. International Trade and Export
9. Managerial Economics
10. Agricultural Statistics
11. Solved Previous Year Question Papers of National Level Competitive Examinations

About The Author

Dr. K. Mahendran is a Professor in the Department of Agricultural and Rural Management, Tamil Nadu Agricultural University, Coimbatore. He has a rich teaching and research experience of twenty five years. He is specialized in the area of Food and Agribusiness Management with special expertise in Operations, Supply Chain, Value Chains, Strategic Management, Agribusiness Sector Analysis and Business Economics. He has guided several MBA and doctoral students in the area of Agribusiness Management. He has accomplished twelve externally funded research projects, organised several training programmes, published more than forty research articles and prepared technical bulletins and booklets in the field of Entrepreneurship and Agribusiness for the benefit of stakeholders.

Dr. S. Praveena is a Assistant Professor in the Department of Agricultural and Rural Management, Tamil Nadu Agricultural University, Coimbatore specialized in Financial Management, Capital and Commodity Markets and Business Economics. She has seven years of experience in teaching and extension activities. She has handled lectures to Horticulture, Agriculture, Agribusiness Management, Agricultural and Information Technology students of undergraduate programme, MBA and Ph.D. students of Agribusiness Management. She has published several books, book chapters and research articles in International and National Management journals.

Dr. A. Raj Shravanthi is an Assistant Professor in the School of Agribusiness and Rural Management, Dr. Rajendra Prasad Central Agricultural University, Pusa. She teaches postgraduate students of Agribusiness and Rural Management. She has also delivered lectures to undergraduate and postgraduate students of Tamil Nadu Agricultural University, Coimbatore. Her areas of interest include supply chain management, lean management and technologies for managing storage of perishable commodities. She has published several research papers in reputed national and international journals.

Dr. V. Sakthirama is a Post Doctoral Fellow in the Department of Agricultural and Rural Management, Tamil Nadu Agricultural University, Coimbatore under University Grants Commission scheme. She has handled various Agribusiness management courses to the UG, PG and Ph.D. students. She actively participated in various Seminars, Conferences and Research Presentations. She had evinced keen interest in publishing her research work in many reputed management journals, books and conference papers.

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