Principles of Management Sem II (Mumbai Univ)

ISBN Number : 978-93-5367-985-9

Student Price : Rs.140

Student Dollar Price : 6$

Book Edition : First

Year of Publication : 2020

No. Of Pages : 138

About The Book

We are pleased to present the book on Principles of Management to the students of F.Y.BMS, (Semester – II) University of Mumbai. The book has been written as per the syllabus prescribed by the university with effect from academic year 2016-2017.

The Principles of Management are predetermined solutions for repeatedly occurring problems in this VUCA business world. It is essential to any organization that wishes to be efficient and achieve its aims. They guide the manager. As a management graduate it is very important for every manager to know them thoroughly. Thus by having a clear management structure, any organization can withstand their position to stabilize and grow exponentially.


Contents -
1. Nature of Management
2. Planning and Decision Making
3. Organising
4. Directing, Leadership, Co-ordination and Controlling

About The Author

Dr. Rinkesh Chheda, a Management graduate specializing in Marketing and Finance along with a dual post graduate degree holder in Masters in Commerce (Management) and Masters in Management Studies (Finance). He also acquired a competitive degree in NET (Management) with a doctoral degree in Commerce, Faculty of Commerce and Management in the field of academics. He is working as an Assistant Professor at SIES College of Commerce and Economics, Sion (East) with BMS Department. He is teaching subjects like Logistics and Supply Chain Management, Corporate Communication and Public Relations, Production and Total Quality Management, Brand Management, Retail Management, Business Planning and Entrepreneurship Management, etc. Apart from management studies, he is also associated with Bachelor of Mass Media course teaching subjects like Brand Building, Consumer Behaviour, Principles and Practice of Direct Marketing, etc. With a rich experience in teaching fraternity, he also possess an industrial experience as a corporate trainer. He is working with a well renowned companies serving for almost 5 years before entering into teaching fraternity. He has participated and presented around 20 research papers in various national and international conferences.

Ms. Divya Thakur, a Commerce graduate specializing in Banking & Insurance along with a post graduate degree in Masters of Commerce (Banking & Finance), is a Faculty of Commerce & Management in the field of academics working as a Lecturer at SIES College of Commerce & Economics, Sion (East) with BMS Department, teaching subjects like Strategic Management, Sales and Distribution Management, Media Planning and Management, International Marketing, Organisational Behaviour and Human Resource Management, Customer Relationship Management, Integrated Marketing Communication, Human Resource Planning and Information System, Information Technology in Management I & II, Foundation Course I & II, etc. to the students of BMS. Apart from management studies, she is also associated with Bachelor of Mass Media course teaching subjects like Media Research and Consumer Behaviour. To her credit, she has participated and presented around 3 research papers in international and national conferences in just 2 years of her career in teaching.

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