Communication Theories and Models

ISBN Number : 978-93-5202-042-3

Student Price : Rs.298

Student Dollar Price : 12$

Library Price : Rs.595

Library Dollar Price : 24$

Book Edition : First

Year of Publication : 2017

No. Of Pages : 232

Book Weight :0

About The Book

This book is written primarily with the students of communication and mass communication in view. It is expected that the style, form and content will be a source of help for students of both graduate and undergraduate studies and those in professional colleges and independent scholars. Of late Indian universities have included journalism as a core subject in their courses for commerce and business management, and communication and mass communication is a part of the syllabus. In the opinion of the author this is a field which is not already well served by such textbooks.

 

Contents :

1. History of Communication
2. Understanding Communication
3. Channels of Communication
4. Theories of Communication
5. Communication Models
6. The Impact of Communication
7. Communication Update − Wireless Era

About The Author

Andal N. -

B.COM, CA, MBA

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