Business Environment Text & Cases

ISBN Number : 978-93-5299-442-7

Student Price : Rs.710

Student Dollar Price : 28$

Book Edition : Twenty Eighth

Year of Publication : 2019

No. Of Pages : 768

Book Weight :1388

About The Book

The modern business is placed in a very complex and intricate environment. The constraints and opportunities provided by the nature of the economy and economic system and the economic system, political and legal framework, social systems, geographical and ecological conditions, demographic factors, etc. have profound impact on the business. The type of product to be manufactured and marketed, the marketing strategies to be employed, the way the business should be organized, the technology to be adopted etc. are all influenced by the environmental factors. For formulating appropriate business strategies, one should, therefore, have proper understanding of the business environment.

This book is a humble attempt to sketch the various important aspects of the business environment interface. A major part of the work is devoted to deal with the socio-economic and political and legal environment of the business in India.

 

Contents :

PART 1 : AN OVERVIEW OF BUSINESS ENVIRONMENT
1. A Glimpse of Business Environment
2. Nature, Scope and Objectives of Business
3. Environmental Analysis and Forecasting
4. Economic Environment
5. Political and Government Environment
6. Natural and technological Environment
7. Demographic Environment
PART 2 : BUSINESS AND SOCIETY
8. Societal Environment
9. Social Responsibility of Business
10. Consumer Rights, Consumerism and Business
11. Corporate Governance
PART 3 : INDUSTRIAL POLICIES AND REGULATIONS
12. Industrial Policy
13. IDRA and Industrial Licensing
14. Public, Private, Joint and Cooperative Sectors
15. Privatisation and Disinvestment
16. Village and Small Industries
17. Industrial Sickness
18. Price and Distribution Controls
19. Indian Company Law
20. Patents and Trade Marks
21. Competition Policy and Law
PART 4 : THE FINANCIAL SYSTEM
22. Monetary and Fiscal Policies
23. Financial Market Structure
24. Money and Capital Markets
25. Stock Exchange and its Regulation
26. Industrial Finance
27. Industrial Financial Institutions

PART 5 : LABOUR ENVIRONMENT
28. Labour Legislation
29. Labour Welfare and Social Security
30. Industrial Relations
31. Trade Unions
32. Worker`s Participation in Management
33. Exit Policy
34. Quality Circles
PART 6 : ECONOMIC PLANNING AND DEVELOPMENT
35. Planning In India
36. Industrial Development Strategy
37. Planning and Development of Agriculture
PART 7 : GLOBAL ENVIRONMENT
38. GATT/WTO and Global Liberalisation
39. International Investments
40. Multinational Corporations
41. Globalisation
42. Development and Regulation Foreign Trade
43. Foreign Exchange Management Act
PART 8 : CASES
1. Mckinsey`s Agenda for India`s Economic Reforms
2. South-East Asian Economic Crisis
3. Remains of a Dream
4. The Cost of Delay
5. Natural Thrust
6. The Swap
7. A Question of Ethics
8. Different for Gamble
9. III Treatment
10. Human Rights Protection
11. Whose Basmati is it?
12. The Sensex
13. Globalisation of Pop Culture
14. The Environmental Services Business

About The Author

Dr. Francis Cherunilam, a postgraduate in Economics and Management and a doctorate in the area of International Business, was Director of School of Management Studies, Cochin University of Science and Technology and some other B-Schools. He was earlier on the faculties of the Department of Postgraduate Studies and Research in Economics and the Department of Management Science, University of Mysore. He also had a short stint at the Indian Institute of Management, Kozhikode, as Professor and Chairman, Marketing Area. Currently, he is Dean, Viswajyothi School of Management Studies.

Dr. Cherunilam is a prolific writer and has to his credit more than 50 books and 250 research papers and articles spanning over Management, Economics, Demography and Habitat. His popular books include Industrial Marketing, International Business, Strategic Management, Global Economy and Business Environment, Business and Government, International Business Environment, Two Decades of LPG and Economic Reforms in India and Abroad. The Garyounis University, Libya, has published the Arabic version of his International Economics. Some of his works have been published in Hindi too. He contributes a regular feature entitled Corporate Scene to the quarterly journal Organisational Management. Several of his books are best sellers in the respective areas.

He has been a consultant to several public and private organisations and Director of some companies. He is a member of Management Committee of Kerala Management Association and Indian Society for Training and Development; founder member and chairman, Socio-Economic and Management Research Institute and founder member, Indian Professional Congress.

He is a winner of the first Air India Excellence Award for Teachers.

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