Effective Communication (Nagpur Univ)

ISBN Number : 978-93-5299-102-0

Student Price : Rs.270

Student Dollar Price : 11$

Book Edition : Second

Year of Publication : 2018

No. Of Pages : 274

Book Weight :336

About The Book

This book covers the syllabus for the subject of Effective Communication of B.B.A., Second Year, University of Nagpur. Written of the basic of the authors` experience of teaching both Undergraduate and Post Graduate students of Business Studies as well as Management Studies, the book uses simple language to explain the concepts. Besides, there are review questions in most chapters and exercises for students who would like to practice their writing skills.


Book Content of Effective Communication
1. Introduction to Communication
2. Media of Communication
3. Objectives of Communication
4. Barriers to Communication
5. Non-Verbal Communication
6. Business Letter Writing
7. Layout of a Business Letter
8. Sentences and Vocabulary Building
9. Punctuation
10. Writing Effectively
11. Types of Letters
12. Business Manners
13. Presentation Skills
14. Listening
15. Job Application
16. Group Communication
17. Reports
18. Summarisation

About The Author

Urmila Rai was Principal of Narsee Monjee College of Commerce in Mumbai, for fourteen years and later, Director of Pillais` Institute of Management Studies in New Panvel. She has taught Communication in Sydenham Collage, Narsee Monjee College of Commerce, Jamnalal Bajaj Institute of Management and Narsee Monjee Institute of Management. At present, she is Visiting Faculty for Communication Techniques in Narsee Monjee Institute of Management Studies and is also corporate trainer for several companies including many ing. She has conducted training sessions for Thermax, Forbes Marshall, Maersk (India) and Knight Frank (India).

She holds a Ph.D. in English Literature and has guided students for Ph.D. she has been a member of the Senate and the Academic Council of the University of Mumbai.

S.M. Rai was Head of the English Department at Jai Hind College before joining as Principal of Hinduja College of Commerce, Mumbai, where he was for eleven years. He was on the Advisory Board of Tolani College and was in charge of the Education and Literary Project under the able guidance of Dr Tolani, Tolani Shipping Company. He is a life member of the Asiatic Society of Mumbai and has served on its Book Selection Committee.      

He was member of the Mumbai University Senate and Board of Studies in English. He has edited a book of essays and a collection of poems for the University of Mumbai. He has written several short stories and poems and at present, is engaged in writing two novels, one in Kannada and one in English.

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