Teaching and learning should be like pleasure excursion to discover new outlook and to attain greater heights of knowledge.

The book "Business Economics and Entrepreneurial Development" offers an overview of the concept, explanation, illustrations, problems and best practices associated with some key areas of demand, cost, profit, production, supply analysis, analysis of market structure, entrepreneur and entrepreneurial development.

This book is designed to provide the need for all categories of students by giving simple explanation and illustrations.

The book featuring margin notes and definitions that emphasize important concepts. Exercises geared towards each chapter`s central ideas consolidate the acquired knowledge. An extensive and innovative use of graphs facilitates access and enhances learning success.

Contents :

Unit 1 : Business Economics
Unit 2 : Utility and Demand Analysis
Unit 3 : Production Cost and Supply Analysis
Unit 4 : Analysis of Market Structure
Unit 5 : Entrepreneur and Entrepreneurial Development