Applied Case Studies in Management

ISBN Number : 978-93-5142-639-4

Library Price : Rs.1050

Library Dollar Price : 42$

Book Edition : First

Year of Publication : 2014

No. Of Pages : 306

About The Book

This book is a compilation of application based case studies in the Indian context. Cases from varied areas of management. Give the reader an opportunity to think critically and engage in managerial decision-making. Author have undertaken extensive research individually, to write their case studies and this makes each case study unique, informative and reprehensive of the industry's realities.

As a pedagogical tool, case studies have been historically used in business education because of their ability to extend and synthesize course content by proving specific application to real organizational problem and issues. Cases may be classified as tools that allow one to simulate managing a company. Case teaching is said to better motivate students and to transmit information to students more effectively than lecture teaching. Some use cases to demonstrate real world practices and to liven up their teaching and other use cases as the foundation of an integrated inductively driven teaching process. Case studies also assist a faculty to better execute their role of a facilitator, coach and demonstrator.

Keeping all these merits in mind. Experts and faculty members of Lal Bahadur Shastri Institute of Management, Delhi, have compiled this book to fill the knowledge gap existing within the available literature, in the form of Indian case studies. This book is organized into seven sections which include case studies from various domains which are, general Management, Finance and Accounting, Marketing, Strategic, Organization Behaviour and Human Resources and Information Technology.


Contents :

Part A: General Management
Part B: Finance And Accounting
Part C: Marketing Management
Part D: Strategic Management
Part E: Supply Chain Management
Part F: Organisation Behaviour and Human Resource Management
Part G: Information Technology

About The Author

Prof. P.K. Biswas Is the Director at LAl BAhadur Shastri Institute of Management, Delhi. He has Development Management including Livelihood Management. He has a rich exposure in development issues. Specifically of developing countries. Dr. Biswas has carried out large number of development studies focusing on social economic, and legal and environmental issues. His collaborative work with community based organization, civil societies, government, and international organizations has been highly recognized and appreciated. He also has extensive work experience in rural areas.

Dr. G.L. Sharma joined Punjab Government Education Department in 1962 and was Head of the Department of Commerce, Government College Ludhiana (1963-66). He joined Ramanujan College (Delhi University) in 1966. During 1982-1985, he was Reader in Finance, Department of Business Administration, Ahmedu Bello University, Zaria, Nigeria. He joined Lal Bahadur Shastri Institute of Management in 1996 and has worked in various capacities. He has authored, co-authored and edited over a dozen books including Advanced Cost Accounting, Corporate Finance: Emerging Options, Contemporary Issues in Business Finance and Taxation, A Report on Management of National Rural Employment Guarantee Scheme: Issues and Challenges, Potential for Entrepreneurial Activities in the Rural Areas of Delhi: An Explorative Study, Financial Systems and its Regulations in India (2016) and Ease of Doing Business in India: Critical Assessment (2019). He has widely travelled both in India and abroad.

Dr. Rashmi Sharma is Assistant Professor – Senior in the area of HR at Lal Bahadur Shastri Institute of Management. She is also the Editor of LBS Journal of Management and Research. She has several research papers and articles published in leading national and international journals. Her research areas include Social Media Monitoring, Knowledge Management, Achievement Motivation and teaching interests are business Communication, Comensation Management. She is also a Resource person for MDPs for MDPs organized by reputed institutions.

Dr. Meghna Rishi is an expert in the area of marketing and communication management and has been previously associated with the radio, print and retail industry. She is a gold medalist in English Literature (Hons.), holds Ph.D. in the area of Internet Advertising and has completed Certificate in Teaching in Higher Education (UK). She has been the recipient of `Emerging HRD Thinkers Award -2010` and Emerald Publishing Group Award for best research based Case Study Internationally, in 2011. She publishes internationally as well as in national journals and has travelled extensively across geographies for the same. She is also an active member of review panels for International Journals and Conferences.

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