Fundamentals Of Entrepreneurship (Principles, Policies and Programmes)

ISBN Number : 978-93-5097-605-0

Student Price : Rs.325

Student Dollar Price : 13$

Book Edition : Second

Year of Publication : 2017

No. Of Pages : 288

Book Weight :450

About The Book

Entrepreneurship is an outlook of life which has been acknowledged as one of the essential factors that determines growth of any industry. It is a tremendous force that can have a big impact on growth, recovery and societal progress by fuelling innovations, employment generations and social empowerments. Today’s knowledge based Indian economy is a fertile ground for entrepreneurs. It is rightly beliveved that India has an extraordinary talent pool with virtually limitless potential to become entrepreneurs. It is the ability to see opportunities in our environment and exploit them to create something new and better.



1. Entrepreneurship : An Introduction
2. Entepreneurial Behaviour
3. Business Opportunity Identification
4. Venture Capital Finance
5. Entrepreneurship Development Programmes
6. Role Of Entreoreneur
7. Women Entrepreneurship
8. Understanding Small-Scale Industries
9. Project Appraisal
10. Institutional Support to Entrepreneurs
11. Case Studies
12. Appendices

About The Author

Dr. K.K. Patra, M.Com., MBA, FDPM-IIMA, LL.B., Ph.D. has been an educationist for more than 20 years in postgraduate teaching experience, specializing in finance. Presently, he is working as a Professor and Dean (Administration) at Rourkela Institute of Management Studies, Rourkela, Odisha. He has to his credit four books on different aspects related to the areas of management disciplines and has published more than sixty research papers in leading Indian as well as Foreign journals besides presenting papers in National and International Conferences.

He is an Alumnus of Indian Institute of Management, Ahmedabad. He is also associated with National Institute of Technology, Rourkela, Indira Gandhi National Open University Study Centre, Rourkela as a visiting faculty. Apart from his number of academic assignments, he has specific exposure to various dimensions of entrepreneurship development in the state Odisha.

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