Quantitative Techniques for Business Managers

ISBN Number : 978-93-5024-729-7

Student Price : Rs.798

Student Dollar Price : 32$

Library Price : Rs.1500

Library Dollar Price : 50$

Book Edition : First

Year of Publication : 2020

No. Of Pages : 624

Book Weight :1378

About The Book

This book aims to cover the applications of Quantitative techniques in business management. An effort has been made to provide an extensive coverage of the latest quantitative methods that can aid a manager in decision making. The book is primarily aimed as a textbook of the paper on quantitative techniques of the MBA, PGDBM, B.Com (h), BBA, MIB courses of leading Indian Universities and Management Institutions.

This highlight of this book is its simply style of presenting perceived complex material. The communication and writing style is extremely student friendly with over 300 business applications used to explain different statistical concepts. We have also introduced relevant case lets and more examples as exercises for the students at the end of each chapter, to provide reinforcement to the applications of statistical techniques in business. Another factor, which differentiates this book, is the inclusion of an additional chapter on basic mathematical concepts, which have applications in management.

A positive feature of at the book that will give a definite edge to students is that there is more focus on applications to explain different and difficult statistical concepts. Since the students of MBA and PGDBM come from diverse streams like the social sciences, care has been taken to present concepts in a simple manner, which they can easily comprehend. The coverage is extensive and the examples and case lets will help students relate to the examples in the Indian business context.



1. Introduction
2. Basic Mathematics in Business
3. Collection and Presentation of Data
4. Measures of Central Tendency and Variation
5. Probability and Probability Distributions
6. Sampling and Sampling Distributions
7. Theory of Estimation and Testing of Hypothesis
8. Regression and Correlation
9. Time Series and Forecasting
10. Chi-Square and Analysis of Variance
11. Non-Parametric Tests

About The Author

Dr. R.K. Bharadwaj -

 Dr.R.K. Bharadwaj is Director, Institute of Management Studies, Ghaziabad. Previously, he has served as Vice President, Business Development(CRM), a Swedish Company, Geoscope Information Systems Ltd.; Vice President, Ericsson and Wipro; Director(PGDBM) and Professor and Head (Production and Operations Management) at Amity Business School of which he is a founder member, North Eastern Regional Institute of Science and Technology and Birla Institute of Science and Technology. He possesses over 20 years of experience in Management Education. He has also worked as a Manager and Group Executive – Reliance Industries Ltd. He is a consultant to various private and public sector organizations.

He is member of Board of Management as well as member of academic council, Guru Gobind Singh Indraprastha University. He is also a member of Delhi Management Association, AIMA, Gurgaon Management Association. He is coordinating closely with Delhi Government, AICTE, GGSIP University and works on a five-point program related to various issues like improving the academic culture of a institute, improving the work culture, generating revenue for the institute, improving institute visibility and enhanced focus on Institute Industry linkage.

His areas of interests include Quantitative Techniques in Management, Marketing Research, Operations Management, Logistics and Supply Chain Management. Presently is guiding three Ph.D. students and has supervised more then 100 MS/MBA and B.E. level thesis and projects. He has more than 40 research publications in national & international referred journals and has chaired number of National and International Conferences.

He  has offered constancy and organized MDPs in the areas of Project Management, Demand Forecasting, Marketing Research, Technology Forecasting, Logistics and Supply Chain Management among others.

Anuradha Rajkonwar Chetiya is Assistant Professor in the Department of Statistics, Ramjas College, University of Delhi. Previously she has also been associated with the Department of Statistics, Lady Shri Ram College, University of Delhi. She completed her M.Phil from the Department of Statistics, University of Delhi in the area of sample surveys and is currently pursuing her doctorate from the Faculty of Management Studies, University of Delhi. She has over nine years of experience in teaching undergraduate students various subjects like Statistical Methods, Probability Theory, Design of Experiments and Linear Models. She has been associated with postgraduate teaching at the Department of Statistics, University of Delhi. She has presented research papers at several national and international conferences and has to her credit a book in the area of quantitative techniques in management.

Kakali Majumdar -

Assistant Professor,

College of Management,

Shri Mata Vaishno Devi University.

Book Reviews

Login Form