Corporate Social Responsibility (CSR), Corporate Governance, Sustainable Development and Corporate Ethics/Business Ethics

ISBN Number : 978-93-5273-774-1

Library Price : Rs.995

Library Dollar Price : 40$

Book Edition : First

Year of Publication : 2018

No. Of Pages : 208

Book Weight :588

About The Book

This book has been written keeping in view the requirements of the MBA General Course Syllabus for the subject "Managing Sustainability" prescribed by most of the Schools of Business, Departments of Management of Universities in India.

The book has four chapters, namely :
1. Corporate Social Responsibility (CSR)
2. Corporate Govenance / Business Governance
3. Sustainable Development
4. Business Ethics / Corporate Ethics

The purpose of writing this book is to provide up-to-date information and knowledge on the above four units of the subject "Managing Sustainability" in one volume for the convenience of the students of MBA degree course. We believe, more than ninety percent of the syllabus portion has been covered in the book.

The four chapters have been further split into specific sub-topics of syllabi prescribed by various Universities / Schools of Business in their Post Graduate MBA General degree course and PGDMM.

The discussion under each sub-topic is expected to provide updated information and knowledge to the students of this course with relevant examples to sensitize the students and also enrich their management experience.


Contents -

1. Corporate Social Responsibility (CSR)
2. Corporate Governance / Business Governance
3. Sustainable Development
4. Corporate Ethics / Business Ethics

About The Author

Prof. (Dr.) C. U. Saraf is an Ex-Scientist, Council of Scientific & Industrial Research — National Chemical Laboratory, Pune, India. He is B.Sc., DBM, MMS and has received Ph.D. (Management), from Pune University, Pune, India. He has more than 30 years professional experience in the field of management of chemical sciences — R&D and Marketing of Chemical Technology at the National Chemical Laboratory, Pune, India and 10 years industrial experience in the field of production of Air Compressors in Kirloskar Pneumatic Co. Ltd., Pune; production of Bulk Organic and Inorganic Chemicals at High Explosives Factory, Pune. He Worked as the Manager Marketing at Twin-Tech Control Pvt. Ltd., Pune for various Electronic Instruments and Gadgets manufactured and marketed by the Company.

He has more than 45 Publications in English & Marathi both — National and International R&D journals, magazines, newspapers, weekly, etc.

He has presented more than 30 research papers, industrial review articles in various Industrial National and International Seminars, Symposia and Industries’ Get-togethers on various topics including: Transfer of Chemical Technology from Laboratory to industry, Production and Marketing of Chemicals such as Drugs, Pharmaceuticals and their Intermediates, Production and Registration of Agro Chemicals and Electronic Instruments. He has contributed 4 Chapters in various Industrial Books and Directories.

He has more than 15 years experience in teaching different Management topics that includ: Marketing Management, Entrepreneurship Development, CSR & Sustainability Management, International Marketing, International Business Management, Strategic Marketing, Retail Marketing, Services Marketing, Integrated Marketing Communication, Business Policy and Strategic Management, Consumer Behaviour, Business Ethics, Organizational Behaviour, Labour Welfare and Industrial Hygiene.

Dr. C. U. Saraf got this teaching opportunity for the MMS, MBA, MBS and PGDBM post graduate students for 15 years at the following Top Ranking Management Institutes and Colleges in Pune City.

1) Naralkar Institute of Career Development & Research, (NICDR), Pune (India)
2) MIT School of Business, MIT-SOB, Pune (India) 3) MIT School of Management, MIT-SOM, Pune (India)
4) MIT College of Management MIT-COM, Pune (India)
5) IMED, Bharti Vidyapeeth University, Pune (India)
6) Suryadatta Institute of Management And Information Research, Pune (India)
7) Institute Of Management Social Science & Research, Pune (India)

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