Managerial Economics (Pune Univ)

ISBN Number : 978-93-5433-193-0

Student Price : Rs.398

Student Dollar Price : 16$

Book Edition : First

Year of Publication : 2021

No. Of Pages : 236

Book Weight :0

About The Book

It gives us an immense pleasure and privilege to present this book of "Managerial Economics" (Economic Analysis for Business Decision) to the students of Business Management of Savitribai Phule University. It covers all the topics included in the Savitribai Phule University syllabus for the given subject, right from traditional topics of Managerial Economics like the theory of firm to the modern present issues of the firm in a globalized market. The text not only explains the topics included in the syllabus but also highlights on its relevance to the student of Business Management. Since the syllabus of this subject is very vast and dynamic, utmost care is taken keeping the language very simple and lucid.

This book contains the topics of Managerial Economics, Macro Economics as well as Micro Economics. Therefore, this book is useful and helpful to the PG as well as UG students which have included the same subjects in their curriculum. This book is a sincere and serious attempt on the part of the authors to provide the students with Multiple Choice Questions in simple and lucid language. As there are MCQs on each Unit, if a student would learn all these questions correctly, no doubt, his conceptual clarity would automatically develop.


Contents -

1. Managerial Economics
2. Utility and Demand Analysis
3. Supply and Market Equilibrium
4. Revenue Analysis and Pricing Policies
5. Consumption Function and Investment

About The Author

Dr. Rachna Ramesh Kale - has Masters in Economics, MBA (Finance), P.G.D.F.T. (First Class with Distinction), B.A. (Gold Medalist) and Doctorate in Economics (Gender Economics) in her academic repertoire. She is the Director at SPECIALTY TUBULARS (I) Pvt. Ltd. She also runs NGO PADMINI (Poverty Alleviation by Development of Micro Industry using Natural Inputs). It imbibes financial acumen and functional literacy among rural women including fisher-women to market agro-products in urban markets including aqua-products shrimps. Around 200 Self Help Groups of Women are at present working with her. She is also an Economic Consultant associated with private limited companies. She has a volley of research papers on Applied Economics and Management published in eminent research journals in India and abroad. She is widely associated with various Management institutes in Pune, Karimnagar and Marathwada.

Dr. Shriprakash G. Soni is an approved Associate Professor of Savitribai Phule Pune University formerly known as the University of Pune, presently working in Suryadatta Institute of Business Management & Technology (SIBMT), Pune. His Educational Qualifications are Ph.D., M.Phil., M.Com., MCM, MBS, MBA, DBM, PGDFT, PGDMLM, PGDFS and GDC&A. He has also qualified NET in Commerce. He is a recognized Ph.D. Guide in Financial Management and Business Administration at Savitribai Phule Pune University and 6 students are pursuing their Ph.D. under his guidance. He has over 13 years of full-time teaching experience.

He has teaching competencies in the courses of Management Accounting, Financial Management, Legal Aspects of Business, Financial Regulatory Framework, Financial System of India-Markets and Services, Human Resource Accounting, Advanced Financial Management, Strategic Cost Management, International Finance, etc.

He has presented and published 9 Research Papers in different National and International Conferences. Besides, 22 Research Papers are published in different International Journals having high impact factor. He has also authored 16 books in the field of Management.

He is a life member of Indian Commerce Association (ICA), MTC Global (Management Teachers Consortium), Quality Circle Forum of India (QCFI) and Member of Indian Academicians and Researchers Association (IARA), India, etc.

He has attended several Guest Lectures, Seminars, Workshops, Conferences and Faculty Development Programmes in IIM Bangalore, IIM Lucknow, IIT Kharagpur and other renowned Educational Institutions. He has also worked as a Convener for various national Workshops and Conferences. He has represented Savitribai Phule Pune University in different capacities like Paper Setter, Examiner, Moderator, Member of Syllabus Revision Committee, etc.

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