Business Management and Startups (Sem 1, Banglore Univ (NEP))

ISBN Number : 978-93-5596-113-6

Student Price : Rs.185

Student Dollar Price : 7$

Book Edition : First

Year of Publication : 2022

No. Of Pages : 172

Book Weight :236

About The Book

This book "Business Management and Startups", covers the complete syllabus prescribed for first semester, of first semester, of first B.Com. The content is written in a very simple language to understand the subject. Detailed analysis of the concepts are clearly made. Students can easily bank on his book for understanding the subject. We earnestly hope that students enjoy reading this book and acquire complete knowledge about subject.

 

Contents -

1. Principles & Functions of Management
2. Leadership and Motivation
3. Startups and Its Financial Issues
4. Incubation Support to Startups
5. Government Initiates for Startups in India

About The Author

Prof. H.R. Appannaiah, is an erudite scholar and a prolific writer. He has promoted educational institutions and has a teaching experience of over 50 years, serving in the capacity of professor, principal and the director of postgraduate center. He has widely traveled abroad and has presented many research papers in national and international conferences. He has authored over 90 titles on Commerce and Management subjects, catering to the needs of graduate and postgraduate studies in Commerce and Management. He is a member of Federation of Chambers of Commerce and Industry in Karnataka and has served as Chairman of Business Education Committee, besides being the member of International Trade Committee, IT Committee and Tourism Committee. He has founded Federation of Teachers` Councils of Commerce and Management in Karnataka to revamp business education. As a Founder President, he has contributed to give a new turn to business education in Karnataka. At the instance of the Federation, Government of Karnataka appointed a high-powered committee to restructure business education in Karnataka for which he was appointed as a member.

His contribution to commerce and management literature in KANADA (state language) is immeasurable. Glossary of business concepts in Kannada covering over 4,000 concepts on Finance, Marketing, HRM and Accounting authored by him is an academic marvel. This work is acclaimed as a classic literature of its own kind on Commerce and Management in Kannada.

Tumkur University has conferred on Prof. H.R. Appannaiah, Doctor of Letters for his thesis on business education. Considering his contribution to business education, Tumkur University (Karnataka) has honored him by conferring "Honorary Professor of Management".

Prof. H. A. Bhaskar is a service professional working for Karnataka Beverages Corporation Ltd., Bengaluru. He holds B.Sc. degree and MBA in Materials Management from Indian Institute of Materials Management, besides holding PG Diploma in Materials Management from the same Institute. He has over 25 years of experience and has 16 titles to his credit on Commerce and Management subjects.

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