Business Environment Text & Cases

ISBN Number : 978-93-5596-428-1

Student Price : Rs.760

Student Dollar Price : 30$

Book Edition : Thirtieth

Year of Publication : 2022

No. Of Pages : 768

Book Weight :1388

About The Book

The modern business is placed in a very complex and intricate environment. The constraints and opportunities provided by the nature of the economy and economic system and the economic system, political and legal framework, social systems, geographical and ecological conditions, demographic factors, etc. have profound impact on the business. The type of product to be manufactured and marketed, the marketing strategies to be employed, the way the business should be organized, the technology to be adopted etc. are all influenced by the environmental factors. For formulating appropriate business strategies, one should, therefore, have proper understanding of the business environment.

This book is a humble attempt to sketch the various important aspects of the business environment interface. A major part of the work is devoted to deal with the socio-economic and political and legal environment of the business in India.

 

Contents :

PART 1 : AN OVERVIEW OF BUSINESS ENVIRONMENT
1. A Glimpse of Business Environment
2. Nature, Scope and Objectives of Business
3. Environmental Analysis and Forecasting
4. Economic Environment
5. Political and Government Environment
6. Natural and technological Environment
7. Demographic Environment
PART 2 : BUSINESS AND SOCIETY
8. Societal Environment
9. Social Responsibility of Business
10. Consumer Rights, Consumerism and Business
11. Corporate Governance
PART 3 : INDUSTRIAL POLICIES AND REGULATIONS
12. Industrial Policy
13. IDRA and Industrial Licensing
14. Public, Private, Joint and Cooperative Sectors
15. Privatisation and Disinvestment
16. Micro Small and Medium Enterprises (MSME) Sector
17. Industrial Sickness
18. Price and Distribution Controls
19. Indian Company Law
20. Patents and Trade Marks
21. Competition Policy and Law
PART 4 : THE FINANCIAL SYSTEM
22. Monetary and Fiscal Policies
23. Financial Market Structure
24. Money and Capital Markets
25. Stock Exchange and its Regulation
26. Industrial Finance
27. Industrial Financial Institutions

PART 5 : LABOUR ENVIRONMENT
28. Labour Legislation
29. Labour Welfare and Social Security
30. Industrial Relations
31. Trade Unions
32. Worker`s Participation in Management
33. Exit Policy
34. Quality Circles
PART 6 : ECONOMIC PLANNING AND DEVELOPMENT
35. Planning In India
36. Industrial Development Strategy
37. Planning and Development of Agriculture
PART 7 : GLOBAL ENVIRONMENT
38. WTO and Global Liberalisation
39. International Investments
40. Multinational Corporations
41. Globalisation
42. Development and Regulation Foreign Trade
43. Foreign Exchange Management Act
PART 8 : CASES
1. South-East Asian Economic Crisis
2. Remains of a Dream
3. The Cost of Delay
4. Natural Thrust
5. The Swap
6. A Question of Ethics
7. Different for Gamble
8. III Treatment
9. Human Rights Protection
10. Whose Basmati is it?
11. The Sensex
12. Globalisation of Pop Culture
13. The Environmental Services Business

About The Author

Dr. Francis Cherunilam, a postgraduate in Economics and Management and a doctorate in the area of International Business, has been closely associated with several reputed educational institutions, professional bodies and business enterprises.

He started his career in the Department of Postgraduate Studies and Research in Economics, University of Mysore and later shifted to the Department of Management Science of the same University. He served as Director, School of Management Studies, Cochin University of Science and Technology; Director, Albertian Institute of Management, Cochin; Kochi Business School, Cochin; Director, Mangalam School of Management Studies, Ettumanoor and HOD and Dean, Viswajyothi School of Management Studies, Vazhakulam (Muvattupuzha). He also had a short stint at the Indian Institute of Management, Kozhikode (IIMK), as Professor and Chairman, Marketing Area.

Dr. Cherunilam is a prolific writer and has to his credit more than sixty books and more than 250 research papers and articles spanning over Management, Commerce, Economics, Sociology, Public Administration, Demography, Habitat, etc. He was the first one in India to author a book on Business Environment. The book International Business (PHI Learning) got a best-seller book award. The Garyounis University, Libya, has published the Arabic version of his International Economics, the English edition of which has been published by McGraw-Hill Education. His other popular books include Business and Government, Strategic Management, Industrial Marketing, International Marketing, Two Decades of LPG, International Business Environment, International Trade and Export Management etc. Several of the books are best-sellers in the respective areas and are recommended for various courses by UGC and AICTE and universities and institutes throughout the country.

Dr. Cherunilam has been a member of the Board of Directors of some firms and has been a consultant to several public and private organisations. He is founder editor of some reputed journals.

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