Marketing Strategies and Applications

Prof. Dr. Gopal R
Prof. Dr. Pradip Manjrekar

Management Principles and Practice

R. Srinivasan
S.A.Chunawalla

Business and Big Data Analytics (Volume I to V)

Amit Johri
Dr. Akshai Aggarwal

Fundamentals for New Entrepreneurs – In the Context of Indian...

Vijayakumar Thota
Santhi Vedula

Management Cases – HR Practitioners View

Adveta Gharat
Alpha Lokhande

Alternative Dispute Resolution System

Sushilkumar Gupta
S. Subhashchandra

Strategic Management

Binod Kumar Sinha
Vimal Bhatt

The HandBook on Management Cases (Vol. I)

Ajay Gupta

Business Research Methods

O.R. Krishnaswami
Dr. B.G. Satyaprasad

Digital Marketing

Nitin C. Kamat
Chinmay Nitin Kamat

GST Concepts and Applications

Dr. Anil Kumar Swain
Gopal Prasad Agrawal

Research Methodology

O.R. Krishnaswami
Dr. M. Ranganatham

Basic Financial Management

Dr. Satish M. Inamdar

Microfinance

O.C. Rana
Hem Raj

Principles of Public Relations

Prof. K.R. Balan
Dr. C.S. Rayudu

International Human Resource Management

Dr. P. Subba Rao

Financial Derivatives and Risk Management

O.P. Agarwal

The Law and Literature

Dr. Shakuntala Bharvani

Financial Markets and Institutions

Prof. E. Gordon
Dr. K. Natarajan

Essentials of Business Environment

K. Aswathappa

Financial Markets And Services

Prof. E. Gordon
Dr. K. Natarajan

Marketing of Financial Services

Dr.V.A.Avadhani

Advertising Theory and Practice

S.A.Chunawalla
Dr. K.J. Kumar

Business Environment Text & Cases

Dr. Francis Cherunilam

Organisational Behaviour

K. Aswathappa

Project Management and Control

Shri Narendra Singh

Indian Citizenship and Emigration Law

K. Sudhakar Reddy

Leading and Managing Organization

Snigdharani Mishra
Saritprava Das

Marketing Management

Lakshmi Mohan
B V Jayanthi

Strategic Financial Management

Rajinder Shriram Aurora

Business Analytics (Analytics in Commerce and Business)

Madhu S.
Swapna H. R.

Research Methodology - A Skill-based Guide

Rajeshwari Patil

Corporate Finance and Indian Financial System

O.C. Rana
Hem Raj

20th Century World and India through the Lens of Reporters an...

Preethi Rao

Organisational Development

Dr. Debasish Biswas
Chanchal Dey

Export Management

Divya Singh
Amit Gautam

Fundamentals of Business Analytics

Virendra Chavda

Everything About Alternative Dispute Resolution Part – III Dr...

Sushilkumar Gupta

Harnessing Employees Creativity

Indranil Ghosh

Legal Aspects and Intellectual Property Rights

Suplab K. Podder
Arpana D.

Economic for Managers

Dr. Geetha M. Rajaram
G. M. Sudharshan

A Handbook on International Finance and Foreign Exchange

Mrs. Nandini Jagannarayan
Dr. P.G. Gopalakrishnan

Techniques of Cost Control

Dr. Mahesha B. N.
Aruna Bhaskar

Management Accounting

R.G. Saha
Diana Erudiyanathan

Business Models for Startups

Dr. K. H. Anilkumar
Dr. K.C. Mishra