Marketing Strategies and Applications

Prof. Dr. Gopal R
Prof. Dr. Pradip Manjrekar

Management Principles and Practice

R. Srinivasan
S.A.Chunawalla

HCM 4.0 Business-Centric Human Capital Strategy for Industry ...

Wilfred Monteiro

Understanding HR Planning and Management

Dr. S. Ravishankar

Strategic Management

Abhishek Goutamchand Jain

Contribution of Management Thinkers

Mahesh Dilip Auti

Green Marketing

Dr. K. Karunakaran

Business and Big Data Analytics (Volume I to V)

Amit Johri
Dr. Akshai Aggarwal

Fundamentals for New Entrepreneurs – In the Context of Indian...

Vijayakumar Thota
Santhi Vedula

Management Cases – HR Practitioners View

Adveta Gharat
Alpha Lokhande

Alternative Dispute Resolution System

Sushilkumar Gupta
S. Subhashchandra

Strategic Management

Binod Kumar Sinha
Vimal Bhatt

The HandBook on Management Cases (Vol. I)

Ajay Gupta

Business Research Methods

O.R. Krishnaswami
Dr. B.G. Satyaprasad

Digital Marketing

Nitin C. Kamat
Chinmay Nitin Kamat

GST Concepts and Applications

Dr. Anil Kumar Swain
Gopal Prasad Agrawal

Research Methodology

O.R. Krishnaswami
Dr. M. Ranganatham

Basic Financial Management

Dr. Satish M. Inamdar

Microfinance

O.C. Rana
Hem Raj

Sales Management

S.A.Chunawalla

International Business Environment

Dr. Francis Cherunilam

Marketing Management

Dr. K. Karunakaran

Principles of Public Relations

Prof. K.R. Balan
Dr. C.S. Rayudu

Branding Stragegies

Dr. I. Anand Pawar

International Human Resource Management

Dr. P. Subba Rao

Financial Derivatives and Risk Management

O.P. Agarwal

The Law and Literature

Dr. Shakuntala Bharvani

Financial Markets and Institutions

Prof. E. Gordon
Dr. K. Natarajan

Essentials of Business Environment

K. Aswathappa

Financial Markets And Services

Prof. E. Gordon
Dr. K. Natarajan

Marketing of Financial Services

Dr.V.A.Avadhani

Consumer Behaviour (Text and Cases)

Dr. Suja R. Nair

Advertising Theory and Practice

S.A.Chunawalla
Dr. K.J. Kumar

Sales and Distribution Management

S.A.Chunawalla

Business Environment Text & Cases

Dr. Francis Cherunilam

Logistics Management

Mr. K. Shridhara Bhat

Organisational Behaviour

K. Aswathappa

Project Management and Control

Shri Narendra Singh

Indian Citizenship and Emigration Law

K. Sudhakar Reddy

Leading and Managing Organization

Snigdharani Mishra
Saritprava Das

Marketing Management

Lakshmi Mohan
B V Jayanthi

Strategic Financial Management

Rajinder Shriram Aurora

Business Analytics (Analytics in Commerce and Business)

Madhu S.
Swapna H. R.

Research Methodology - A Skill-based Guide

Rajeshwari Patil

Corporate Finance and Indian Financial System

O.C. Rana
Hem Raj

20th Century World and India through the Lens of Reporters an...

Preethi Rao

Organisational Development

Dr. Debasish Biswas
Chanchal Dey

Export Management

Divya Singh
Amit Gautam

Fundamentals of Business Analytics

Virendra Chavda

Everything About Alternative Dispute Resolution Part – III Dr...

Sushilkumar Gupta

Harnessing Employees Creativity

Indranil Ghosh

Legal Aspects and Intellectual Property Rights

Suplab K. Podder
Arpana D.

Economic for Managers

Dr. Geetha M. Rajaram
G. M. Sudharshan

A Handbook on International Finance and Foreign Exchange

Mrs. Nandini Jagannarayan
Dr. P.G. Gopalakrishnan

Techniques of Cost Control

Dr. Mahesha B. N.
Aruna Bhaskar

Management Accounting

R.G. Saha
Diana Erudiyanathan

Business Models for Startups

Dr. K. H. Anilkumar
Dr. K.C. Mishra

Principles of Business Decision

Muniraju M.
S. Harish Babu

Advanced Financial Management and Practices

Dr. Venkataraman R.
Shobha C.

Data Base Management System

Pattabhi Ramamohan P.
Dr. O. Nagaraju

Knowledge Management and Innovation

Suplab K. Podder
Bhargavi V.R.

Training Needs in Public Enterprises

T.L. Sankar
Dr. S. Ravishankar

Human Factor in Management

M.N. Rudrabasavaraj

Everything about Alternative Dispute Resolution Part - II Pro...

Sushilkumar Gupta

Entrepreneurship Development and Business Ethics

Biswa Mohana Jena

Business Law for Management Volume II

Mr. K.R. Bulchandani

Everything about Alternative Dispute Resolution Part - I Intr...

Sushilkumar Gupta

Fundamentals of Operation Research for Managerial Decisions

Dr. Debasish Biswas
Dr. Arunangshu Giri

Uniform Civil Code

I.A. Saiyed

Business Organisation and Market Dynamics

Prof. H.R. Appannaiah
D.N. Soumya

Office Management

S.C. Sahoo
Baldev Kar

Human Resources Management Manual

M.N. Rudrabasavaraj

International Financial Management

Dr.V.A.Avadhani

Knowledge Management

Dr. B. Rathan Reddy

Labour Welfare, Trade Unionism and Industrial Relations

S.D. Punekar
Dr. S.B. Deodhar

Foundations of Advertising - Theory & Practice

S.A.Chunawalla
K.C. Sethia

Product and Brand Management

Dr. K. Venugopal Rao

Human Resource Planning and Audit

Arun Sekhri

Office Management

Dr. R. K. Chopra
Priyanka Gauri

Entrepreneurial Development

Dr. Vasant Desai

International Trade and Export Management

Dr. Francis Cherunilam

MCQs in Human Resource Management and Industrial Relations

Juli Verma
Shweta Chand

Investment Management

Dr. Preeti Singh

Business Process Reengineering

Mr. K. Shridhara Bhat

Business Ethics - Text & Cases

Mr. C.S.V. Murthy

Financial Management

Dr. B.G. Satyaprasad
Dr. P.V. Kulkarni

Business Communication

Homai Pradhan
Prof. N.S. Pradhan

Healthcare Management

Dr. Ruchi Singh
Ms. Deeksha Sharma

Investment And Securities Markets In India

Dr.V.A.Avadhani

Performance Management

Dr. Ram Kumar Balyan
Dr. Vikramender Singh Balyan

Communication Skills

Dr. Rajendra P. Das
Dr. Nageshwar Rao

Retail Management

Arif I. Sheikh
Dr. Kaneez Fatima

Communication

Dr. C.S. Rayudu

Management Control Systems (Principles and Practice)

Prof. P. Saravanavel

Industrial Marketing Text and Cases

Dr. Francis Cherunilam

Personnel and Human Resource Management

Dr. P. Subba Rao

Business Communication

S.M. Rai
Urmila Rai

International Financial Management

O.P. Agarwal