COMMERCE
Marketing Strategies and Applications

Prof. Dr. Gopal R
Prof. Dr. Pradip Manjrekar

Management Principles and Practice

R. Srinivasan
S.A.Chunawalla

History of Courts

Adv. Sunil N. Shah

A Manual of Business Laws

Dr. S.N. Maheshwari
Dr. S.K. Maheshwari

Digital Social Media Marketing

Nitin C. Kamat
Pramod Jejurikar

Law of Contract - I

S. Subhashchandra
Sushilkumar Gupta

Contract II

Neha Ahuja

Digital HR: Moving Towards Digitization

Raman Preet
Rajashree K. Gethe

Human Resource Analytics

Rekha N. Patil
Shilpa S. Hiregounder

Strategic Management

Abhishek Goutamchand Jain

Green Marketing

Dr. K. Karunakaran

Management Cases – HR Practitioners View

Adveta Gharat
Alpha Lokhande

Alternative Dispute Resolution System

Sushilkumar Gupta
S. Subhashchandra

Strategic Management

Binod Kumar Sinha
Vimal Bhatt

Business Research Methods

O.R. Krishnaswami
Dr. B.G. Satyaprasad

Digital Marketing

Nitin C. Kamat
Chinmay Nitin Kamat

Digital Marketing 2.0

Dr. Rushen Chahal
Prof. Jayanta Chakraborti

GST Concepts and Applications

Dr. Anil Kumar Swain
Gopal Prasad Agrawal

Research Methodology

O.R. Krishnaswami
Dr. M. Ranganatham

Entrepreneurial Development

Dr. Nuzhath Khatoon

Digital Marketing

Dr. Ragavendra K
Shruthi P.

Basic Financial Management

Dr. Satish M. Inamdar

Microfinance

O.C. Rana
Hem Raj

Brand Management

Dr. S.L. Gupta

Strategic Management

Dr. Francis Cherunilam

Investment Management

Dr. Preeti Singh

Sales Management

S.A.Chunawalla

Foreign Trade and Foreign Exchange

O.P. Agarwal
B.K. Chaudhuri

Mass Media Laws and Regulations

Dr. C.S. Rayudu
Dr. Nageshwar Rao

Business Ethics and Corporate Governance

Dr. K. Nirmala
N. Aruna Rani

Principles of Management

Dr. Senjuti Goswami
Dr. Khushpat S. Jain

Marketing Management

Dr. K. Karunakaran

Principles of Public Relations

Prof. K.R. Balan
Dr. C.S. Rayudu

Performance Management

Dr. Ram Kumar Balyan
Dr. Vikramender Singh Balyan

Branding Stragegies

Dr. I. Anand Pawar

The Law and Literature

Dr. Shakuntala Bharvani

Financial Markets and Institutions

Prof. E. Gordon
Dr. K. Natarajan

Ethics in Management

Prof. S.A. Sherlekar
Dr. K. Govinda Bhat

Operations Research

Prof. Anand Sharma

Principles of Management

Dr. K. Natarajan
Dr. K.P. Ganesan

Financial Markets And Services

Prof. E. Gordon
Dr. K. Natarajan

Consumer Behaviour

C.N. Sontakki

Project Management

Dr. Vasant Desai

Advertising Theory and Practice

S.A.Chunawalla
Dr. K.J. Kumar

Dynamics of Industrial Relations

Dr. Satish Mamoria
Dr. C.B. Mamoria

Family Law

I.A. Saiyed

Consumer Behaviour and Marketing Research

Dr. M. K. Purshothama
Dr. Mahesh Kumar K. R.

Legal Aspects of Business - Text and Cases

Prof. Chandrakant Kanakatte
Dr. B. Chandrashekara

Business Environment Text & Cases

Dr. Francis Cherunilam

Industrial Relations

Dr. A.M. Sarma

Business Intelligence

Amit Johri
Dr. Akshai Aggarwal

Logistics Management

Mr. K. Shridhara Bhat

Production and Operations Management

K. Aswathappa
Mr. K. Shridhara Bhat